OUGD502 - PPP2: Studio Brief 2: A Design Presence (Final Printed Materials)

This blog post shows all of my development leading up to my final pieces of work for submission. I ended up printing my work in the digital dungeon at college as I couldn't justify spending the money on Moo printing for something which is likely to develop over the Summer through to next year when I have discovered myself even more having had a placement involving packaging design for the whole of the Summer period. 

Portfolio

I wanted to create a portfolio which could be folded away easily but also represents me as a designer. Rather than supplying the recipient with a box in the post (as it is bound to get damaged) I decided to create a simple fold out portfolio which can be transformed into a box to showcase my work. I am really pleased with this concept and feel as though it has worked quite well. The only thing I am slightly disappointed with is the quality of the print on the stock that I have used across the whole range. 

This is something which isn't a huge issue however, as it can easily be resolved in the future when they are mass produced. I think I would also like to get some feedback over the Summer when I am doing my placement to see what they think about this idea, as I may end up wanting to alter it slightly. This feedback would be invaluable and so relevant as I have already been told that I can work for them when I finish college and so they would be a potential employer who would receive this in the post. 

The idea is that the box can be folded one way to create a box and then it can also be reversed to reveal my contact details on the inside. 

Business Cards

My final business cards have been designed with a really simple layout design. I spent a lot of time cutting all of the cards out as I wanted them to be as accurate and as neat as possible. I have also tried to recreate the 'sandwich' effect by attaching each of the cream business cards to two pieces of black card in the centre. 

When I received my Moo samples in the post, I loved the Luxe cards in particular, and so here I have tried to recreate them in my own way. I am really pleased that I have been able to craft all of this myself because I feel as though I have achieved a lot more and learnt even more about my craft skills this way. I obviously wouldn't do it myself when distributing them in the future but for the time being I feel as though this has been another learning curve which is really positive.

Envelope

My envelope is a simple design, with enough room to fold all of the A4 sheets down to fit inside of it. It is the same dimensions as a DL envelope and I am really pleased with the overall outcome! 

Everything Together

Here are all of my printed materials ready for me to photograph professionally. I am really pleased with the outcome of this work and I am looking forward to moving forward with this brief and developing my website.

OUGD502 - PPP2: Studio Brief 2: A Design Presence (Mock Ups)

For the purpose of my presentation, I have taken some screen shots of my Behance portfolio along with my website and have mocked them up on some macs to show what they look like in real life. I have also used a template to demonstrate my personal branding on some stationery. Although this is something I have already done and printed out in cream and black, I thought it would be worthwhile for me to mock this up as well, as I can visualise what it looks like on even more products. 

At the moment however, I feel as though what I have produced is enough for the time being as I didn't see the point in producing stationery just for the sake of it. I have designed everything that I need and feel as though applying my branding to objects such as rubbers and pencils would be unnecessary for me at this stage in my career. 

OUGD502 - PPP2: Studio Brief 2: A Design Presence (Website Development)

This post is on all of my website development. Now that I have a logo which I am happy with, I can apply it quite easily to a website. Also, because I photographed all of my work earlier on in the year this has also made it a lot easier for me as I can just simply place the images where I need them as they are already edited and ready for use. 

Below is my website plan. I felt as though I needed to write down how many pages in needed, how many projects I wanted to include, how much information to include and also how many images to use for each project, allowing for this to vary depending on the project. 

I then wrote down how I would like to be perceived on my website. I found this helpful as I could then make further decisions concerning the aesthetic of my website and get a feel for what I would like it to look like in the end. 

I then decided to print out several pages of squares to represent the screen and designed a sheet of ideas for each of my pages. I found this really beneficial as I had an idea in my head as to what I would like it to look like initially, but when it came to putting pen to paper my ideas developed so much more. 

I experimented with a variety of different layout ideas for my work page. I want it to be as clear and concise as possible. I also wouldn't mind having some form of slide show included. 

I would like my contact page to be very concise and straight to the point. It doesn't need to be over crowded with information which is a good thing as it will be in keeping with my branding and logo.

My about section is also going to be extremely simple and straight to the point. I only want/need a brief description about myself and that will serve its purpose.

After I had completed these designs, I decided to draw out my final layout so that I can transfer it to screen as soon as I have it confirmed. I have decided that I would like a lot of negative space either side of the art work (inspired by research examples) and I like the idea of being able to simply scroll down through the projects. I would alternate the way in which I present the projects. The first one would be a click through slideshow, and then the next project would be set out using three columns. This would then be repeated until I have used all of my briefs. I will also have a brief description of each project underneath the images. When highlighted, the links will become underlined so that the user knows that they have hovered over it and selected it correctly. 

Final Digital Layouts

Below are all of my final digital layout designs. They are all very clear and concise and I now feel as though I am confident enough to transfer these ideas to the screen.

First of all I chose a template and then I placed my logo in the centre to see whether the design I have come up with, works well when created digitally. I am really pleased with the outcome of this layout and I am feeling positive that it will work out well. 

I then uploaded some images and tried experimenting with a slideshow. There is an option to have it running through automatically but I prefer the idea of the user having to click through and view each image when they have finished viewing the first one. 

I also experimented with placing the next project underneath, using the same format. However, I don't think this works well, as the thumbnails look too busy and the site doesn't look structured enough. 

I then had a go at placing the main image on my website enlarged and then placing three smaller images below. This works a little bit better but would be too cluttered if they were all organised in this way. 

Rather than trying to improve the previous idea I had a go at adding the thumbnails back in and then placing more images below. I am still not happy with this layout though and think I will end up using the layout that I have planned out. 

Rather than experimenting further with different possibilities I tried working with my initial idea. I am really pleased with the layout and feel as though it works really well. I decided to remove all of the thumbnails as I felt as though it was a little bit too busy. Once I had incorporated the headings as well as the text below each project I felt as though it worked really well. 

OUGD502 - PPP2: Studio Brief 2: A Design Presence (Final Digital Files)

Below are all of my final digital files ready to print. I am really pleased with them. They portray simplicity and represent me well. I am looking forward to seeing the final outcome when they have been printed.